Social Media Manager

Location: Northamptonshire (Hybrid – Office 2 Days a Month)
Salary: £55-65k + Benefits
Travel: Some International Travel Required + Weekend Work

Key Skills:

Head of Social Media, Social Media Manager, Social Strategy, Community Management, Best Practice, Brand Awareness, Content Creation, High Profile Accounts (200k+ followers), TikTok, Instagram, Twitter/X, YouTube, Facebook, Paid Social, Google Analytics, SEO, Team Management

About the Role

My client is a leading sports management company in the F1/Motorsports arena, managing some of the biggest names in the industry. As part of their mission to enhance athletes' personal brands, they are seeking a dynamic and strategic Social Media Manager to lead the charge.

In this exciting role, you will have the opportunity to build a new social media function from the ground up, working directly with high-profile athletes and managing their personal brands across various platforms. With a focus on motorsports, this is a unique chance to work with stars who are shaping the future of F1 and motorsports.

Key Responsibilities

• Lead & Strategy: Develop and execute a comprehensive social media strategy, working with athletes and drivers to enhance their personal brands and increase engagement.
• Content Creation: Develop punchy, engaging, and emotive content that reflects the personalities and careers of my client's stars, distilling their life stories into compelling narratives.
• Brand Partnerships & Sponsorships: Work closely with partners (e.g., Tommy Hilfiger) to ensure sponsorships and merchandise are promoted authentically across social channels.
• Team Leadership: Build and lead a social media team, including in-house and freelance staff, to manage various aspects of content, engagement, and analytics.
• High-Profile Accounts: Manage and grow social media accounts with large followings (200k+), including one client with a 5.2M following.
• In-House Social Media Function: Take full ownership of the company’s social media services, previously outsourced, and establish a dedicated in-house team.

About You

• Passion for Motorsports: A deep understanding and passion for F1/motorsports is essential.
• Proven Experience: Strong background in managing high-profile social media accounts, ideally within the sports sector, either agency-side or in-house with F1 teams or similar environments.
• Strategic Leader: Capable of devising and executing social media strategies, with a focus on increasing brand awareness, engagement, and partnerships.
• Hands-On Expertise: Comfortable creating content, managing paid social campaigns, and leading community management efforts.
• Team Player: Ability to collaborate with multiple departments, including marketing, athlete management, and PR.

Why Join Them?

• Work with some of the most recognizable names in motorsports.
• Be part of a company with a strong reputation in the sports industry, offering the chance to build something new from scratch.
• Opportunity to travel internationally and be part of the excitement of F1 and motorsports events.
• A fast-paced, high-profile role with incredible opportunities for career growth.

If you have the experience, passion, and drive to take on this exciting challenge, my client would love to hear from you - apply now with a word cv